NEW FIESTA IS LATEST FORD MODEL TO KEEP ALLERGIES AT BAY

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The all-new Ford Fiesta is the latest Ford model especially designed and tested to help protect car occupants from potentially health-threatening allergic reactions.

Ford is the only manufacturer to have its cars independently checked by the British Allergy Foundation (BAF) and the renowned international test authority TÜV to confirm they are "allergy friendly".

For each model, over 100 materials are assessed for allergy-causing potential, so Ford drivers can be confident that the interior conforms to the high standards required by BAF and TÜV.

Andy Taylor, Ford's European sustainability director, said: “Common materials like latex, chrome and nickel can provoke allergic reactions in some people. Our engineers take special care to minimise or eliminate such materials, something that is confirmed in these exhaustive independent tests.”

In total, seven Ford model ranges have been certified as "allergy-tested" by BAF and TÜV, from the top-selling new Ford Fiesta to the Focus, C-MAX, Kuga, Mondeo, S‑MAX and Galaxy.

Ford engineers ensure that all materials touched by drivers – such as the steering wheel, seat covers and seat belts – are dermatologically tested. Allergy-tested Ford models are equipped with high-performance filters – effective at preventing allergic pollens from entering the cabin.

Jules Payne, British Allergy Foundation deputy chief executive said: "BAF is pleased to see the new Ford Fiesta meet these exacting standards. Allergies affect millions of people every year and we are delighted to provide guidance to these people about the best vehicles to drive.”

Ford’s achievements have also been recognised by the European Centre for Allergy Research Foundation, which awarded the company its "Seal of Quality" for products suitable for allergy sufferers.